A good friend of mine has recommended to me a book any marketer must read!
The Book is called Waiting for Your Cat to Bark?: Persuading Customers When They Ignore Marketing
(affiliate) written by Bryan & Jeffrey Eisenberg. I have ordered the book through amazon and look forward to read about new directions for how to market in this new era where the customer is in control.
(affiliate) written by Bryan & Jeffrey Eisenberg. I have ordered the book through amazon and look forward to read about new directions for how to market in this new era where the customer is in control.Soon I will share with you my first thoughts.
Claude Oggier
Marketing in a Digital World 