Return on Influence by Mark W. Schaefer

Finally I took the time to download the kindle version of Mark W. Schaefer’s new Book Return On Influence: The Revolutionary Power of Klout, Social Scoring, and Influence Marketing
(affilate link) I really look forward to read. Only by just reading the introduction text where Mark says: “I have become a number” makes me wonder where is this leading us? I am sure to find in this book interesting stories about people’s own experiences which will lead me to rethink the quote “I have become a number”.

Our numbers are being compiled, sorted, sliced, diced, priced, dissected, combined and filleted in ways that help companies sell more of their stuff. — Mark W. Schaefer

Related articles:

Are you ready for return on influence

Podcast: Power, Influence and the social web with Mark W. Schaefer and Mitch Joel

Book review: The Tao of Twitter by Mark W. Schaefer

Claude Oggier

March 22, 2012 0

Introducing TED-Ed: Lessons worth sharing

If you also feel to be a lifelong learner I am sure you are going to love TED-Ed. Watch the video!

Claude Oggier

March 20, 2012 0

The “KONY 2012” Video Goes Viral

It’s also about you. Time is running out. Please share this video and keep it spreading. Lets shape our future.

TED Talks: How Do People Get Their Video Viral?

Mitch Joel has posted this TED Talk video last week on his blog I found worth sharing with you. Kevin Allocca watches YouTube videos for his job. Don’t you envy him?;-)