Why Personal Branding Matters

Marketers – Have you been asking yourself already if your role in marketing is still relevant today?

Do you think artificial intelligence is a threat to you in marketing?

Artificial intelligence is already dominating areas such as writing, video, podcasting or even photographs today and as Mark Schaefer says:

Personal Branding is the only sustainable competitive advantage any of us have in the long term.

Mark Schaefer

It’s time to deal with your personal branding. Start building your reputation by delivering consistently good content where you provide industry trends, insights or observations over a long period of time.

Get over your procrastination and create content where you are honest, vulnerable and simply yourself. This is how you start branding yourself and where people are going to trust you over time.

People trust people and we believe each other. 

Become KNOWN and TRUSTED in your area of expertise through PERSONAL BRANDING

Just like doctors, lawyers or university professors who are on a different level of trust for me 😉

Your time is now. Good luck!

But remember, as long as the Matterhorn stands, everything is going to be alright.

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