Launch your marketing to new heights
As a digital marketing leader with 15 years of experience, I specialize in delivering AI-driven growth strategies that directly impact revenue and brand value. My approach combines a deep understanding of digital ecosystems with cutting-edge technologies to drive tangible results. Here’s how my expertise can fuel your company’s success:
To provide context for the potential of our collaboration, I’d like to share some relevant success stories:
Wall Street English
Transforming Lead Generation Through Digital Convergence. At Wall Street English, I spearheaded a digital transformation that unified marketing and sales operations through Salesforce and Marketing Cloud. This strategic move improved the lead qualification process and increased the quality of leads by 10-15%, demonstrating my ability to improve lead quality through strategic technology implementation.
Pasino.ch
Scaling a New E-Commerce Platform for Growth: Driving Significant Traffic and Cost-Effective Customer Acquisition. At Pasino.ch, I was responsible for scaling a new e- commerce platform from the ground up, implementing comprehensive digital and offline strategies to drive traffic and acquire new players. This included managing both Above-The- Line (ATL) and Below-The-Line (BTL) campaigns for the Q4 period, which resulted in almost 91,000 global visits, representing a 65% traffic increase, and a cost of acquiring each global visit at a highly efficient CHF 5.70, demonstrating my ability to drive substantial traffic and cost-effective customer acquisition through multi-channel campaigns.
Sky Switzerland
Driving E-Commerce Growth Through Free Trial Conversions: At Sky Switzerland, my primary focus was to increase sales through their e-commerce platform at www.sky.ch. I designed and implemented a strategy centered around driving free trial sign- ups, which resulted in a 45% increase in their customer base in just 3 months, demonstrating my ability to strategically leverage digital channels to drive significant e- commerce growth.
CHANEL
Enhancing the Retail Experience and Cross-selling: Implementing Technology to Boost Sales. Chanel, I identified a key opportunity to boost sales through improving the customer experience. I led a pilot project introducing iPads into the boutiques, empowering staff to offer product information and additional sales opportunities. This resulted in an increase of cross-selling opportunities and an optimized in-store experience, demonstrating my capacity to innovate and integrate new technologies to drive sales in a retail setting.
Why I believe in our future collaboration
- AI-Powered Growth Expertise: I use AI to identify opportunities, optimize campaigns, and personalize user experiences, delivering a competitive advantage.
- Full-Funnel Marketing Acumen: My 15-year experience encompasses everything from initial brand awareness to sales optimization and long-term customer loyalty.
- Data-Driven Results Focus: I meticulously analyze performance metrics to drive continuous improvements and maximize ROI, ensuring your e-commerce goals are met.
- Proven E-Commerce Experience: With a history of success in building e-commerce from the ground up, I bring a valuable blend of strategic vision and hands-on experience.
- Strategic Mindset: I bring a strategic vision and a focus on continuous improvement to ensure that your long-term business goals are met
- Customer-centric: I always put the customer at the center of my strategies, ensuring a positive experience and nurturing long-term relationships.