I believe the objective of a human-centered marketing approach is to create desire and build trust in a more human way for your business.
If you are struggling to demonstrate a ROI from your marketing channels today, I can feel your pain.
BUT what about if I would tell you that we have this great opportunity to connect with our biggest fans and people we care. Showing that your brand is human and you are building trust with consumers through human interactions and human connections.
Put the people at the center of everything you do in marketing.
But remember, as long as the Matterhorn stands, everything will be alright!
Greetings from a Swiss mountain guy;-)
Claude Oggier
Text or call me under 0041 76 473 4295 or check out my human-centered marketing videos on Youtube here.
Marketing in a Digital World 